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Vertical Video

· 2 min read

Viostream are pleased to announce full support for vertical video in our platform. This portrait-oriented format is increasingly becoming the standard for professional content delivery across multiple platforms.

Why?​

Vertical video represents a strategic approach to content delivery. It provides a full-screen experience on smartphones without requiring viewer reorientation, leading to significantly improved engagement metrics.

The Business Benefits​

  • Enhanced engagement rates on mobile (up to 40% higher than horizontal videos)
  • Improved completion rates
  • Optimised for mobile-first audience consumption
  • Efficient delivery of corporate communications, giving a more personal feel
  • Engage your workforce with user generated content in its native aspect ratio

How can I use Vertical Video in Viostream ?​

One of the most compelling aspects of vertical video implementation through Viostream is its simplicity. The platform automatically handles your vertical video content. Users can upload their vertical content directly, and the system optimises it automatically - no additional configuration required. Simply share your content as you normally would - via a share page, embed into your favourite platform or on one of Viostream's channels. Vertical video will just simply work.

Best Practices for Vertical Video Creation:​

  • Film in 9:16 aspect ratio
  • Maintain centered subject positioning
  • Upload directly to Viostream
  • Distribute across your channels

Start using vertical video in your Viostream workspace today!! 🚀